Show Social Media Posts on your Digital Signage screens, automatically
You’ve already created the content. You’ve already paid for the digital signage software. So why are you paying a third party just to bridge the gap between the two?
It’s one of the most common frustrations we hear from integrators and marketing teams: social media is the best source of dynamic, fresh content, but getting it onto screens is surprisingly difficult.
Usually, you’re forced into a compromise:
- The manual slog: Taking the content of your posts and designing a new version just for your digital signage screens. It requires someone to actually design it every day adding hours of extra work.
- The middleware tax: Paying for a third-party software to display your social posts automatically. It works, but it adds another subscription line item, another login to manage, and another company to do a security risk assessment on.
We built the Social Feeds content app to fix this workflow.
The core problem: The Digital Signage “content gap”
Digital signage dies when the content gets stale. If a screen plays the same looping video from 2022, people stop looking at it.
Social media is the antidote to stale content – it’s dynamic, authentic and high-volume. But if the workflow to get that content on screen is painful or expensive, you’ll stop doing it.
We wanted to remove the friction. No friction in the setup, and no friction for your OPEX.
The Fix: Native, automated, and included
Our Social Feeds content app is baked directly into . It’s not an add-on. It’s not a partnership with a third party that requires a separate contract. It’s just there for all users, ready to work.
With you’ll get direct integration for the major social platforms:
- X (formerly Twitter)
Here is how the Social Feeds content app solves the three biggest headaches of social integration for digital signage:
1. Killing the “middleware tax”
Deployments are complex enough without juggling multiple SaaS licenses for a single screen. Because Social Feeds is native to our platform, there are no extra costs. You don’t need to explain to your client or your CFO why you need a separate budget just to show their Instagram feed on a lobby TV.
2. Instant design, full brand control
We designed Social Feeds to look beautiful immediately, without requiring a designer. Start with our range of responsive templates and themes that automatically adapt to your screen zone—landscape, portrait, or banner.
Then, simply tweak the details to match your brand. You have full control over fonts, colours, gradients, and character limits. It’s the speed of a template with the precision of a custom design.
3. True “set and forget” automation
The goal of digital signage should be to reduce workload, not add to it. Once you authenticate your accounts and select your feed, the job is done.
Your marketing team posts to social media as normal. The screens update automatically. The loop is closed.
How to set up your Social Feed content app for digital signage (in 3 steps)
- Authenticate: Log in to your account and select the ‘Social Feeds’ content app in a playlist. Connect your business account via the secure auth.
- Choose the source: Choose your source to display posts from. Choose from Instagram, Facebook, X or LinkedIn, or a combination of all of these.
- Design: Select a template and theme to display the post. Optionally apply your brand fonts and colours.
Use cases: What businesses can use this?
If you’re wondering where to deploy social posts on your digital signage, here are three scenarios where we see immediate value:
Corporate communications & culture
- The Feed: LinkedIn company page.
- The Goal: Not all of employees check LinkedIn every day. Showcasing company wins, new hires, and industry news on office screens ensures the team sees what the rest of the world sees.
Retail & Hospitality displays
- The Feed: Official Instagram Reels/Posts or Facebook Posts.
- The Goal: Maximise your marketing assets. You spend hours creating high-quality social content – don’t limit it to just phone screens. Display your latest lookbooks, menu specials, and Reels directly in-store to drive engagement with your audience.
Education & Campus signage
- The Feed: X (Twitter) feeds for departments or sports teams.
- The Goal: Keep students informed about events, game scores, or campus news without needing a dedicated content manager to update the signage software manually.
Stop duplicating your work. Stop paying for middleware. Just let your content flow.
Ready to connect your social media acconts?
For existing customers:
The Social Feed content app is available now in your account. Log in, connect your Facebook, LinkedIn, Instagram and X accounts and get great looking posts on your screens in minutes.
New to ?
See how easy it is to automate your social media posts and keep your screens fresh without the extra costs.
—
Frequently Asked Questions
Is the Social Feeds app secure?
Yes. Because it is native to , you do not need to vet a third-party vendor. Our integrations have been verified and approved by the social platforms and authentication is handled securely directly with the social platforms (Meta, LinkedIn, X), so we never store your passwords.
Does it work in landscape and portrait?
Absolutely. The templates are responsive and fully customisable to fit any zone on your digital signage screen, whether it’s a large scale LED video wall or a vertical kiosk.
Does content app support video and Instagram Reels?
Yes. The Social Feeds app automatically pulls in video content, including Instagram Reels and video posts from Facebook, LinkedIn or X. You can choose whether videos play at all, for it’s entire duration, and with audio or silently making it perfect for both quiet lobbies and active retail environments.
What happens if the internet connection drops?
The Social Feeds app caches your latest content locally on the media player. If the internet disconnects, the screen will continue displaying the most recent posts stored in the cache until the connection is restored.
Do I need a separate subscription for Taggbox or Walls.io?
No. This is a native integration designed to pull posts from your connected account(s), completely free of “middleware” subscriptions. Our Social Feeds app connects directly to the API of Facebook, LinkedIn, Instagram and X at no extra cost to our users.
Questions about setup or need help getting started?
Take a look at your dedicated site for further set up assistance.
